The National Initiative for Civic Education (Nice) Trust has called upon artists to use their talent and actively participate in disseminating information on the rights of persons with albinism if Malawi is to arrest the situation.
Nice executive director Ollen Mwalubunju made the call on Sunday ahead of the International Albinism Awareness Day on Monday.
Mwalubunju observed that artists of various backgrounds could play a critical role in demystifying myths and superstitions that have led to the rising cases of violence targeting persons with albinism.
He explained: “Nice appreciates the role arts play in information dissemination, hence we implore artists to assume this noble role by coming up with plays, poems and songs that aim to demystify myths and superstitions surrounding persons with albinism.”
Mwalubunju said his organisation was also considering working with some artistic organisations and groups for the same cause as Nice embarks on a nationwide mass sensitisation campaign on the rights of persons with albinism.
“We intend to roll out nationwide mass sensitisation campaign in which various artists will be used to relay the right information on persons with albinism.
“Just like in the civic and voter education (CVE), Nice will employ road shows in which drama, live bands and poetry will be used to drive home right information on people with albinism,” he explained. n